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Intellectual -Property
Developing the value of Trung Nguyen's trademark
This morning (28/3), Trung Nguyen Coffee Company was officially inaugurated Monday G7 coffee machine in Bac Giang. Factory formed to meet the needs of the northern market and export demand is increasingly strong growth.


Speaking at the inauguration of the factory, chairperson of Trung Nguyen - Dang Le Nguyen Vu said, this is the coffee plant's 5th project coffee plant systems of Asia's most modern of Trung Nguyen, a total investment of 2,200 billion VND. The factory is located in Bac Giang province located along the economic corridor Nanning - Lang Son - Hanoi - Hai Phong economic zone adjacent to the North, very convenient for distribution operations, export to neighboring countries and regional access.

The first phase of the plant will focus on extracting and packaging products, aimed at strong growth on the immediate needs of the instant coffee at North market and China Northern. With a designed annual capacity of 100 tons / day, Trung Nguyen Bac Giang plant will respond quickly and fully to northern markets, China and plans to export to Korea, Japan, Taiwan... . The second period, Trung Nguyen will continue to invest in an adequate system of processing technology, coffee extraction to achieve maximum efficiency in production and quality to meet the growth of export market share. It is also planned during implementation of thirst enhance the value of coffee brands, and is the next step in the strategy: Processing of all Vietnam's coffee industry.

It is known that, over time, with increasing export market share in China, Trung Nguyen contributed to the balance of trade between two countries, developing the export value of Vietnam to this market. In 2011, coffee exports of Trung Nguyen G7 to China reached $ 50 million. Goals 2014, Trung Nguyen earned over $ 1 billion from this market.
The chain continues to grow coffee processing plant to serve the needs of modern domestic and export is a testament to the strong development of the Central Trung Nguyen This is also the efforts of the Trung Nguyen to bring Vietnam's coffee brand, trademark agricultural products in Vietnam conquered the world.

 

 

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